Curriculum
Vitae

I have several years of experience teaching undergraduate and graduate courses in Marketing. Additionally, I have experience in industry when leading marketing efforts at companies such as Kraft, IBM, and IMAX.

A few years ago, I founded a Marketing Center that provides marketing consultant services to small businesses. I have served as a department chair and as chair of the accreditation and quality assurance department at the university level. I completed my Ph.D in Marketing at University of Texas at Arlington. During the doctoral program, I received two awards, the 2017 Distinguished Ph. D Student and the 2017-2018 Student Research Award, for my performance as an educator and my research.

My research has been published at top journals like Journal of Business Research and Psychology & Marketing. I am a member of the editorial board for the Journal of Business Research. I love traveling around the world, admire cultural diversity, and enjoy working in multidisciplinary projects.

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Milestones

2022

Department Head. Institutional Outreach Programs
with the Industry

2022

Co-Chair. Latin America Association of Consumer
Research Conference

2021

Co-Chair. Track 2 Transformative Consumer
Research Conference

2019

Best Paper Award. ACIEK Conference

2018

Member. Editorial Board Journal of Business Research

2018

Ph.D. Marketing. University of Texas at Arlington.
Arlington, TX, USA

2017

Distinguished Ph.D. Student. University of Texas at Arlington. Arlington, TX, USA

2016

Co-Chair, Texas Colloquium Conference. TX, USA

2014

Dragón de Plata Award. USFQ. Quito, EC

2002

Master of Science, International Business. Southern New Hampshire University. Manchester, NH, USA

1996

Bachelor of Arts, Business and Finance. USFQ. Quito, EC

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1992

Alumni. Colegio Americano de Quito. Quito, EC